There are a few keys to getting that coveted blue check mark next to your name.
Image sharing has been around for decades, but there is a new way to show that your Instagram account is the real deal.
Recently, many users have seen little blue checks that appear next to some of the names of their favorite influencers on this social giant and you may be wondering what they are.
The answer? These are verified badge accounts! Verified Badges in a simple process where you can verify that your profile is legitimate, so if someone asks "Is it really him or her?"
You'll know how to respond because all accounts will soon show a badge checker when scanned by others on the platform who want to learn more about them before following suit.
Like the blue Verified check marks on verified Twitter accounts, this blue check mark helps users know that they are interacting with an authentic account.
Today, verified accounts are no longer the exclusive domain of celebrities and influencers.
The latest Instagram policy update means that almost anyone with an account can now request verification, even personal profiles!
For a time, only public figures like Beyonce and Kim Kardashian were able to get their social media channels verified by Facebook (owner of Instagram).
That has changed recently; In December 2018, they announced changes to their policies, which meant that any user could request their authorization by displaying "real name" contact information on their profile, as well as providing proof that they are not promoting spam or participating in other malicious behavior.
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What's so valuable about being verified on Instagram?
The blue check mark is one of the most recognizable symbols on social media these days.
Social media has become a place for people to connect with others and learn more about what is happening in their world, but when you have an account that doesn't verify its authenticity by adding this little symbol next to your name, no one knows who else could do it.
impersonating them or worse yet, how many different accounts have they created impersonating someone famous!
People are always looking for ways to sell themselves and their products. With the verified badge on Instagram, it's clear that a business or individual has proven trustworthy; Proving yourself an authority in your field can be difficult with so many people trying to do the same.
A verified badge shows that you are not just a corporation promoting any old product, but someone who knows what they are talking about; This helps legitimize businesses of all shapes and sizes, from small startups to billions. dollar conglomerates like Nike®.
A recent survey from the University of Texas at Dallas shows that most social media users are more likely to interact with accounts on Instagram and other platforms when they know they are real people, not imposters.
The study found that these interactions can be both in person and online; This has led to some businesses or individuals being verified through tools such as Twitter's blue checkmark program or Facebook's "verified" designation.
Knowing which account belongs to a real person builds trust in followers and makes them feel better about their interaction because there is no question whether the content shared by that person really reflects what happens behind closed doors.
If you want to get some of the benefits of having your own verified badge, but don't know how to get verified on Instagram, don't worry. We are going to go through this process and make it simple enough that anyone can do it.
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