Has your brand joined Instagram recently? Are you now looking for ways to grow your audience and get those first 1000 followers that everyone’s talking about?
You hear brands talking about the first 1000 followers all the time; why?
What’s the significance of the number?
Well, let me clear a common misconception – 1000 followers is just a number. It has no major significance. Personally, I think brands and social media experts began using it to symbolize a significant following.
Ten followers won’t make a massive dent in your social media marketing, after all. But a thousand, now, that’s a different story.
Not to mention that the number has some emotional appeal too, doesn’t it?
When aiming for 1000 followers, you are setting the first target towards growing your brand with genuine followers who want to find out more about you and your services.
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And here’s what happens when you’ve reached there:
You’ve Gained Credibility
This isn’t just about your number of followers. With 1000 followers, anyone seeing your account for the first time is bound to take you seriously.
If you only have 50 followers after six months on Instagram, people may assume that you’re not spending much time on it. Or that your brand isn’t credible enough.
The more followers you gain, the easier it will be for new ones to consider following you.
You Have a Community
One reason for growing the audience count is building a community of loyal followers who love your brand.
Reaching 1000 followers on Instagram is your starting point until the next milestone that will help you grow your community even more.
Your Brand Enjoys Serious Engagement on Instagram
To generate meaningful ROI, you also need engagement. And that comes naturally with a greater audience.
That’s also the main reason why you don’t want to buy fake followers – They won’t engage with your brand.
You need to spend the right amount of time interacting with your followers so that you eventually improve your engagement along with your number of followers. It’s a win-win situation.
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